Developed in partnership with Plathanus
ArenaGo is a B2B operations management platform built for equipment maintenance and installation companies. Born internally at a large engineering services provider, the platform needed to reinvent itself: gain its own identity and scale for the market without losing the depth built through real-world use. The challenge was to redesign two products in one — the app used by field technicians and the dashboard used by managers for analysis and decision-making.
The existing system created friction in flows that should have been simple. Technicians wasted time on unnecessary steps, left reports incomplete, and struggled to understand the app itself. On the managers' side, data visualization didn't support fast decision-making. The product worked, but it quietly cost everyone who used it.
I mapped every active repository and aligned expectations with leadership. From there, I outlined strategic proposals and possible operational impacts to define a clear redesign goal.
I conducted interviews with field technicians and managers to understand the most-used flows, recurring pain points, and the moments of greatest friction in day-to-day work.
I analyzed the field service management market to identify established patterns and opportunities competitors hadn't explored yet.
Together with my manager and stakeholders, I aligned scope, priorities, and expectations, making sure design decisions stayed connected to business goals.
I visually redesigned navigation across both systems, reducing friction and creating more direct flows for both the field technician and the dashboard manager.
I created high-fidelity prototypes in Figma covering every possible journey. The layout was redesigned drawing on apps users already knew from everyday life, flattening the learning curve. For the client presentation, I delivered a navigable HTML prototype close in fidelity to the final product.
reduction in report completion time.
reported ease of use compared to the previous version.
fewer steps in the day-to-day flow.
fewer reports with irrelevant or incorrect information.
High-fidelity Figma prototypes for the mobile app and web dashboard, a documented design system, redesigned information architecture and workflows, a navigable HTML prototype for the client presentation, and a handoff with behavior annotations on screens that needed more detailed guidance.
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